Weathering the changes, learning amid the challenges, and continuing to focus on the business of health and fitness
On March 16th, by the Governor’s order, fitness establishments like many other businesses had to close their doors. At that time no direction was given as to what was next. As a business that provides a service to help with the health and fitness of its clients and provides the means for the ones of us that work here to pay our bills and living expenses, the big questions became how long would we be closed and what were we supposed to do?
As with most challenges in life, we had decisions to make, and we had to make some quick ones and implement them right away.
We turned to some of our fitness business mentors and got some direction as to what we could and should implement immediately.
We decided on filming workouts for our clients to do at home and loaned out our equipment for them to do the workouts. We set up a weekly schedule so there would be some consistency just like clients would normally have had and then we added zoom workouts and a B- Fit community Facebook group.
Doing both online workout videos and zoom workouts were new to B-Fit; like many professionals in the area we were learning new ways of delivering our service.
This challenge of navigating the strategies implemented for the Coronavirus has been difficult in many ways for all of us. Knowing that many of our clients were dealing with the stresses of teaching online, teaching their own kids, working from home , or maybe not working at all, helped motivate us to provide services as quickly as we could to help them deal with the added stressors.
New challenges and new stress are something that can have a bad connotation but it can also be the catalyst for growth. Instead of going through the challenge, we chose to grow through this lockdown challenge.
We now can offer remote workouts, both video and zoom, and have added outdoor workouts which we started once we were given the ok to do so. We help everyone stay connected by sending out group emails and by having clients post-workout info, meals etc. on Facebook.
And what we found out was having new services meant having new options and we as well as our clients like having these options. Outdoor workouts when the weather is nice have been a big hit and the benefits of being outdoors are numerous. And being able to see what others are doing for their workouts and even meals from their FB posts has been great for motivation and accountability.
We have been able to open our doors back up, and there have been some changes we have implemented, but throughout the stay at home orders and in the future we have and will continue to focus on providing information and services that help improve levels of health and fitness of our client’s lives.
And because being healthier helps each of us deal with most stress better, my challenge to everyone reading this newsletter would be to see how you can become a healthier version of yourself. Choose to improve 1% everyday. Choose from one or more areas: nutrition, breath work, movement, sleep, hydration , mindfulness, attitude, gratefulness, creativity, and time outdoors.
Small changes every day can add up to big changes for the year!
If you can take time to take care of you, then everything else you do can be done better.